Group Financial Holds Conference for Medical, Dental Groups
Published July 11, 2012
Categories: Industry News
Group Financial Services said it recently held its annual three-day training and support conference for both its Medical distributor group and Dental distributor group.
The dental conference was held in Saw Grass, FL. In attendance were the senior management and top sales people for 45 full-service dental distributors.
The medical conference was held in Nashville, TN. In attendance were the senior management and top sales people for 120 medical distributors.
The event offered an opportunity for Group Financial’s medical and dental distributor groups to connect with Group Financial Services management as well as GFS regional sales people regarding leasing and financing products, services and point of sales training.
Group Financial Services said it challenged its vendor groups at the conference to incorporate aggressive leasing and financing tools into their sales approach to help drive incremental equipment sales, differentiate them from the competition and secure customer loyalty. Special emphasis was placed on discussing the economics of the sale, return on investment and the upgradability of leasing contracts.
“Competitive leasing and financing programs, a well trained sales force and a strategy in the marketplace are increasingly critical components to the success of our distributor groups. We expect this trend to continue into the foreseeable future. The meeting was a success and produced a wide range of feedback from the dealers,” said Greg Einhorn, VP of Sales.
Group Financial Services has held these annual conferences for over a decade.