Priority One Financial Services added Tom Newell to its equipment finance division.

Newell is no stranger to Priority One as he has served in several positions throughout his career at Priority One. Previously at Priority One, he was a finance manager where he assisted dealers in moving additional units by securing recreational loans. More recently, Newell was responsible for bringing new recreational dealer partners aboard. In his new role, Newell will be dedicated to helping both dealers and their customers with commercial finance and leasing needs.

“We are excited about Tom’s transition to the equipment finance division. He has been a loyal and dedicated employee with Priority One for many years, and he is an excellent addition to this growing division,” said Nicole Armstrong, vice president of sales and marketing.

Acquired in 2007 by Forest River, a Berkshire Hathaway company, Priority One provides multiple lenders and specialized finance packages for dealers’ customers. Priority One’s commercial division provides finance services for equipment financing which provides competitive loans and lease options, exclusive lenders and profit opportunities for dealers of commercial use vehicles, including commercial use RVs, fifth wheels and trailers as well as equipment needed by RV dealers such as tractors, work vans and company trucks.