Robert Preville of KWIPPED urges financing providers to consistently promote financing options at every point of sale to both capture market share and increase sales success. ... read more

Vol. 48 No. 3 2021

Joe Franco has been selling software since the 1990s. He explores how the process has changed over the years and explains why the industry must move beyond the concept of disruption, standardize technology and leave legacy systems in the history books. ... read more

May/June 2020

Although most organizations are using cloud technology in some form, COVID-19 hit many companies hard when they discovered how much data was inaccessible when every employee was suddenly working from home. Sean Scampton explains why cloud-first intelligent workplaces are needed to adjust to the new normal.... read more

May/June 2020

In retail, they say the customer is always right, but how is that idea being translated into other industries? Is your company actively seeking out customer feedback or encouraging its leadership to sit in on discussions with current or potential clients? If not, you may be missing out on key customer priorities or making costly mistakes. Consultant Kim Proctor looks at some common customer experience pitfalls and offers advice on how to create a happier clientele.... read more

March/April 2019

Equipment financing is more likely to bring to mind construction equipment and tractors than Instagram. But MMedia’s Yoshi Mua points out that equipment financers and lessors are missing out when they don’t take advantage of the relationships they can build with their customers on social media.... read more

January/February 2019

Just the thought of prospecting inspires dread in many salespeople, but Linda Kester says it doesn’t have to be that way. She provides five tips that will get your sales team excited about creating new opportunities.... read more

November/December 2018

Determining the present value of equipment is common in our industry, but measuring your own value isn’t always that easy. Linda Kester explores the five traits of MVPs and demonstrates how these employees elevate their entire team.... read more

September/October 2018

Equipment appraisals typically assume an orderly liquidation value, which is rarely realized in the auctions that result from a distressed situation. Tiger Group’s Jeff Tanenbaum suggests a blended approach and provides two case studies demonstrating the benefits of a multi-phase liquidation process.... read more

September/October 2018

Everyone knows how important preventative maintenance can be for a piece of equipment. The same rules apply to salespeople. Chasing after more volume without regularly scheduled checkups will eventually lead to burnout. Linda Kester shares the top five reasons salespeople stall and provides tips to keep them cruising in a higher gear.... read more

July/August 2018

Working for a bad boss can turn a dream job into a nightmare. Drawing from her own experience, Linda Kester shares five tips sales reps can use to stay professional and focused despite the influence of a bad sales manager.... read more

May/June 2018

Even top salespeople can run into trouble if they don’t know how to effectively manage their finances, and many can fall into the trap of living from commission check to commission check. Linda Kester shares the story of a coaching client who turned his financial life around after learning how to approach spending and saving from a place of strength.... read more

March/April 2018

The day a deal closes is the end of the line for many sales people, but Linda Kester warns this can be a mistake. She provides several ways for sales reps to build their relationships with clients after the sale to ensure satisfaction and repeat business for years to come.... read more

January/Feburary 2018

Linda Kester explores the interplay between sales and credit departments. Taking a lesson from her own early experiences as a salesperson, she discusses common misconceptions the departments have about each other and shares methods for creating the synergy essential for success.... read more

November/December 2017

Starting a new sales job isn’t always easy — for sales reps or their employers. Linda Kester provides six tips and expert advice from an executive recruiter to ensure a new employee’s successful assimilation into a company’s culture.... read more

September/October 2017

Scripted sales calls are painful for the sales rep and the prospect. Linda Kester hates them too and offers a better solution. By setting an objective, actively listening and asking questions, salespeople can say goodbye to their scripts and hello to success.... read more

July/August 2017