Brij Patel, president of Alliance, said, “We are excited to partner with Emerald as they execute on their go-to-market strategy with their tech enabled vending solutions. We’ve partnered with various early stage OEM’s to provide a competitive leasing solution to help them gain market share and are truly excited about what we can do with Emerald moving forward.”
Alliance has been in the equipment leasing sector since 1998 and financed well over $2 billion in assets to more than 25,000 businesses throughout the U.S. With more than 100 employees and offices in Orange County, Los Angeles and Portsmouth, NH, Alliance has the scale to address the needs of OEM’s and distributors of all sizes while also providing the flexibility of an entrepreneurial equipment lessor.
Ian Parker, CEO of Emerald Organic said, “Having a group as experienced and talented as Alliance standing behind our commercialization initiatives gives Emerald a significant stimulus for rapid growth and expansion of our technology.” Parker continued, “This innovative sales finance line gives us the ability to scale quickly without having to worry about capital constraints to our roll out plan.”
The combination of exponential growth in CBD and the introduction of this unique equipment to the marketplace enables Emerald Organic to expand and command previously untapped market share. In addition, it extends opportunities for creative partnerships that can further the access to health and wellness products around the world.
Emerald Organic Products, through its flagship Pura Vida brand, has developed and recently commercialized a line of vitamins and supplements with certain proprietary CBD health and wellness products which will be marketed nationally and in certain foreign countries through various marketing and sales distribution channels including experienced wholesale distributors and a professional e-commerce platform.
These hemp-based proprietary Pura Vida Vitamins products include CBD vitamins, chewable CBD gummies, and gummy bears, CBD liquids, drinks, CBD tinctures, CBD cosmetics, and others. Emerald has established Emerald Organic Life Sciences to develop biopharmaceutical assets licensed from Amarantus Bioscience Holdings in Q4/19.
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