Cloud Lending Solutions was recognized as a “Top 10 Best Performing Salesforce Solution Provider” of 2017 by Insight Success Magazine.

Insight Success Magazine looked at how companies are transforming the customer-company relationship and in its research, assessed which products and services are best suited to enable a business to put the customer first. Focusing on cloud-based solution providers built on Salesforce, the Cloud Lending Solutions lending platform was selected because of the lending transformation it provides to its more than 90 clients worldwide.

“Today’s traditional lenders are in the middle of a massive lending transformation. With brick and mortar channels continuing to decline, borrowers are turning away from web experiences and service levels of years past that put the lender first. We are finally seeing a major shift in the market where the borrower experience drives revenue. Banks closed 1,700 branches last year in part because their borrowers are going online and to serve those borrowers, lenders can’t rely on manual workflows or re-keying of data. In addition, competition is fierce from fintech lenders who are offering products and experiences that mirror borrowers consumer lives with 24-hour funding and 100% digital processing,” said Snehal Fulzele, co-founder and CEO of Cloud Lending Solutions. “When financial institutions put their borrowers first by leveraging cloud-based software that is highly configurable, they can implement automated workflows and have full transparency throughout the lending process. Lenders can provide an exceptional borrower experience, lend profitably, and mitigate regulatory and compliance risks. It is no longer a trade-off, you can accomplish it all. This desire to remove friction in the lending process is why Cloud Lending Solutions has seen multi-year, year-over-year growth in our lending platform.”

This recognition follows a recent recognition for Cloud Lending Solutions as a Top 25 FinTech Company of 2017 by APAC CIO Magazine.