CNH Industrial Capital Partners with Assurant to Provide Insurance Products to Dealers



Assurant, a global business services company that supports, protects and connects major consumer purchases like automobiles and commercial equipment, is partnering with CNH Industrial Capital America and CNH Industrial Capital Canada to offer dealers in the United States multiple equipment protection and insurance products for their customers.

The products include:

  • Purchased Protection Plan (PPP), which protects covered equipment beyond a manufacturer’s base warranty period, with CNH Industrial dealers offering an expanded program in Canada
  • Physical damage insurance, which provides coverage to repair or replace equipment in the event of direct physical loss or damage
  • Rental damage waiver, which helps protect against costly bills for major repairs and/or replacement of rented equipment

“Listening to our dealer network, we understood that we needed to improve the overall customer experience, our product offering and our alignment with base warranty,” Douglas MacLeod, president of CNH Industrial Capital, said. “Our partnership with Assurant, alongside a new service model, combines the expertise and support of an established, best-in-class equipment protection and insurance product provider with our deep experience in catering to the needs of agricultural and construction equipment buyers.”

“We look forward to providing industry-leading protection products for the iconic CNH Industrial brands of Case IH, CASE, New Holland Agriculture and New Holland Construction,” Kunal Malhotra, senior vice president of Assurant Global Automotive Commercial Equipment, said. “With our acquisition of EPG Insurance in 2020, we expanded our capabilities and expertise with a focus on providing best-in-class protection solutions that meet the evolving needs of the commercial equipment business.”


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