ELFA Opens Registration for 60th Annual Convention



Registration is now open for the Equipment Leasing and Finance Association’s 60th ELFA Annual Convention, which is scheduled to be held from Oct. 24 to Oct. 26 at the JW Marriott Hill Country in San Antonio. For the first time in the convention’s history, attendees will have the option to attend the convention in-person in San Antonio or virtually. The early-bird registration deadline for the event — which is the largest annual gathering of equipment finance professionals — is Aug. 9.

“After over a year of the pandemic, I think we’re all ready to reunite and reconnect, which is the theme of this year’s Annual Convention,” Kristine A. Snow, board chair of the ELFA and president of Cisco Systems Capital, said. “We recognize that everyone’s situations and comfort levels are unique, which is why we’re offering the option to attend either in-person or virtually. I’m excited to participate and encourage as many members as possible to join us!”

“It’s safe to say that this milestone 60th Annual Convention will be like no other,” Ralph Petta, president and CEO of the ELFA, said. “We are hearing from members around the country who are looking forward to learning and networking together. This will be a valuable opportunity to tap into new opportunities and position your business for success in our rapidly changing world.”

The agenda for the 60th ELFA Annual Convention will include a range of educational sessions on industry hot topics, interactive networking opportunities and an exhibit hall showcasing industry solutions. Keynote speakers will include leadership expert DeDe Halfhill, Silicon Valley expert Dex Hunter-Torricke and economist Dr. Robert Wescott.

The ELFA is offering the 60th Annual Convention as a hybrid event. When registering, attendees have the flexibility to choose the registration option they prefer:

  • In-Person: Registrants can attend the convention in-person to reunite and reconnect with colleagues at the JW Marriott Hill Country in San Antonio. Onsite attendees will have opportunities to network, do business, uncover ideas to help their businesses grow and discover solutions in the exhibit hall. All in-person attendees also will have access to attend the education sessions virtually. To ensure safety, the ELFA will follow Centers for Disease Control and Prevention recommendations throughout the conference space.
  • Virtual: Registrants can attend the convention remotely to hear from industry experts from the comfort of their home or office. Virtual attendees can watch livestreams of educational sessions and keynote speakers for a discounted price.


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