Equify Financial is strengthening its leadership team with the addition of three industry veterans aimed at enhancing client services and delivering customized financial solutions. The new hires bring decades of experience in capital markets, business development, and commercial leasing to support the company’s growing client base.

Chris Meeks has joined as Head of Capital Markets, bringing over 20 years of executive leadership in capital markets and leasing finance. Meeks has held key positions at Concentric and OnPoint Capital, where he established leasing departments and developed innovative finance solutions. At Equify Financial, he will lead the Capital Markets division, focusing on providing competitive, customized financing options for clients seeking sustainable growth.

Sylvia Stock, appointed Regional Sales Manager for South Carolina, North Carolina, and Tennessee, has more than 20 years of experience in business development and equipment finance. Known for her relationship-driven approach, Stock has successfully built vendor finance programs and expanded funding networks. Her leadership will help extend Equify Financial’s reach across the Carolinas and Tennessee, ensuring clients have access to the capital needed to succeed.

Robert Haynes, who brings over 30 years of experience in commercial leasing and finance, joins as Regional Sales Manager for Colorado, Utah, and Wyoming. Haynes has a proven track record of fostering strong client relationships and generating new business. He will lead efforts to provide tailored financial solutions to clients in the western U.S.

“I am thrilled to welcome Chris, Sylvia, and Robert to Equify Financial,” Pat Hoiby, CEO, Equify Financial, said. “Their extensive expertise in our industry will be a game changer for our customers. With their proven leadership and innovative spirits, I am confident that we will continue to redefine financial relationships and deliver outstanding solutions to the heartbeat of the American economy.”