First Financial Corporate Services Rebrands as First Financial Equipment Leasing



First Financial Equipment Leasing, formerly First Financial Corporate Services, a provider of lease financing solutions, refreshed its core branding and launched a new website.

First Financial Equipment Leasing has helped businesses discover financing options and implement capital equipment and technologies with customized leasing solutions for more than 20 years. The company’s background covers all sectors of equipment leasing, including healthcare, material handling and automation, and information technology. First Financial Equipment Leasing collaborates with an array of companies, including middle market firms, vendors, dealers, hospitals and Fortune 500 corporations, with transactions ranging from $150,000 to more than $50 million.

“Since starting this company in 2000, we have grown from humble beginnings into one of the largest independent equipment leasing companies in North America,” Richard Stebbins, co-founder/co-CEO of First Financial Equipment Leasing, said. “We want our valued customers, vendors and partners to know that we are the same company, with the same remarkable people and the same commitment to service excellence — with a new, modern look.”

“As we move forward into this new chapter, our goal remains the same today as it was 20 years ago — to create trusted partnerships through a collaborative approach and offer the best leasing solutions possible,” Tom Slevin, co-founder/co-CEO of First Financial Equipment Leasing, said. “By listening to our customers and understanding the challenges they are facing, we find the right solutions to jointly solve their challenges and ultimately make their lives easier. And this core philosophy will remain a constant at First Financial Equipment Leasing for years to come.”

“It’s exciting to see how our new name, logo and branding elements give the company an energetic new visual identity with elements of our new parent company, while at the same time, honor the legacy that our founders have built,” John Sandoval, COO of First Financial Equipment Leasing, said. “Our new branding and methodology perfectly align with the support we provide customers at every stage of a leasing transaction and our team’s commitment to providing an exceptional customer experience.”

First Financial Equipment Leasing is an independent provider of equipment leasing for companies acquiring capital equipment and technology. The company operates through three core divisions: First Financial Healthcare, First Financial Material Handling and Automation, and First Financial Technology.


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