Jim Griffin, COO and CTO of Fleet Advantage, will serve on the Technology and the Equipment Finance Sector panel at the 17th Annual IMN-ELFA Conference on March 20 in New York.

The panel will feature senior-level executives who will address emerging technology impacting finance and leasing of equipment today. Griffin will discuss how technology can optimize the usage of leased equipment, which plays a critical role in not only the acquisition of equipment, but also in leveraging data analytics and identifying the optimum time to replace aging equipment.

Under Griffin’s guidance, Fleet Advantage has developed data driven resources, such as ATLAAS (Advanced Truck Lifecycle Administrative Analytics Software), which helps fleet executives develop and execute lifecycle management strategies for their equipment.

“As businesses in every industry ramp up equipment investment activity, they’re realizing the importance that data and analytics are playing in a strategic role to help make more precise decisions that have an impact on the bottom line,” Griffin said. “Through ATLAAS and our full suite of data analytics resources, we’ve helped our clients add millions to their bottom line through better lifecycle management of their equipment. We look forward to offering our expertise in front of some of the most prominent leaders in equipment finance during the conference.”

The IMN-ELFA conference offers a chance to educate investors and equipment finance companies on the latest industry trends and developments. The 2018 event will include coverage on the year ahead, structural and legal challenges, risk management, capital markets and transportation finance.