Fleet Advantage, a provider of truck fleet business analytics, equipment financing and life cycle cost management (LCCM), became an official sponsor of truckersfinalmile.org by making a donation through its Kids Around the Corner foundation.

Truckersfinalmile.org’s mission is to reunite North American truck drivers and their families in times of crisis. Each year, the organization collects donations and unwrapped gifts to help children that have lost a parent who was a truck driver out on the road and helps them cope during the holiday season.

Through its Kids Around the Corner foundation, Fleet Advantage became an official sponsor of the program this year, and the company’s contribution helped secure 10 college education savings accounts through truckersfinalmile.org’s Sleigh Bells and Santa initiative, which is its annual campaign during the holidays to help children that experience a loss of a parent truck driver out on the road and away from home. Many of these children suddenly find themselves in a single-parent household where changes and sacrifices are needed.

“Having the support of Fleet Advantage is appreciated greatly by not only our organization but by the families in the trucking industry that we will be able to assist through [its] generosity,” Robert Palm, founder and CEO of truckersfinalmile.org, said. “The onset of COVID-19 took away one of our primary opportunities for fundraising: conferences and events. As a result, we rely on community-minded companies like Fleet Advantage to help these families in their time of need.”

“Truck drivers are so important to our economy and the health of the overall nation, and the pandemic has brought about even more challenges for them to do their jobs each day,” Elizabeth Gomez, marketing and business development coordinator for Fleet Advantage and chairperson for the Kids Around the Corner committee, said. “It’s important to keep goods flowing right now, but it’s just as important to offer care, assistance and the means for truck drivers’ families to remain close to one another. We are proud to sponsor such a powerful organization whose mission serves these families when they need help the most.”