General Bank of Canada’s Mooney Wins 2022 Alexander S. Melvin Award



Gord Mooney, who is retiring from General Bank of Canada this month, was selected as the winner of the 2022 Alexander S. Melvin Award for inspirational and ethical leadership in financial services. Melvin’s son, Andrew Melvin, and Lowell Aronoff will present the award to Mooney on May 12 at the CANNEX Term Deposit Conference in Toronto.

The prestigious annual award is given to an outstanding leader nominated by their peers who embodies the late Alexander Melvin’s legacy of inspirational and ethical leadership. It recognizes individuals who have made a significant contribution to the financial industry.

Mooney helped grow General Bank of Canada into a business with more than $2 billion in assets and 200,000 funded loans. He oversaw the launch of its commercial lending division in 2015, which focuses on real estate developers and operators, owner-occupied projects and corporate aircraft. Mooney also built a deposit broker network that has gathered more than $7 billion in deposits from 180,000 Canadian depositors while also serving on the board of the Registered Deposit Brokers Association.

Mooney started his career in financial services with Guaranty Trust, specializing in heavy equipment financing, auto finance and real estate lending. In 1988, he joined ATB Financial as an account manager, with his first account with a major automotive group. During his time with ATB, Mooney assumed increasing responsibilities, including roles as branch manager, general manager of small business, vice president of credit and, finally, senior vice president of personal and business banking, a role in which he was responsible for all branch, mobile and electronic sales channels.

Mooney joined General Bank of Canada at its inception as its third employee and president. As president, he oversaw all aspects of sales distribution, risk management, deposit gathering, technology partners, administration, customer service and expansion into commercial lending in 2015. He announced his retirement in March.

“Gord Mooney is an exceptional leader who has not only contributed to the growth of General Bank of Canada, but has made significant contributions to the entire industry through his long and distinguished career,” John Little, president of Deposit Broker Services and a member of the award nomination committee, said. “He is a leader who has never sought recognition, but through his curiosity, humility and transparency has achieved exceptional success and made a difference.”

Mooney selected the AIMCo Foundation for Financial Education as the beneficiary of a $5,000 charitable donation that will be given in his name by the award committee.

“Alex was a giant of a man in the industry and a commanding presence who was always willing to help others succeed,” Mooney said. “I am humbled and honored to have been selected for this year’s award. I have always believed that it is important to let people see who you are. If that means I have inspired others, that’s a by-product that has come from being willing to do the work and going the extra step to support my colleagues and the industry as a whole.”

Mooney will share some of the leadership lessons from his 45-year career through the Alexander S. Melvin Leadership Award website. For more information about the conference and to register, click here.


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