Jupiter Equipment Finance Celebrates 10 Years of Success



Jupiter Equipment Finance marks its 10th anniversary, celebrating a decade of helping businesses nationwide secure equipment financing.

In December 2023, the company rebranded Jupiter Financial to Jupiter Equipment Finance, a move aimed at highlighting its dedication to supporting equipment sellers and buyers.

“As we celebrate this milestone, we are setting our sights on the future,” Sean Coburn, CEO of Jupiter Equipment Finance, said. “Over the next 3-5 years, we plan to double or even triple our sales team, creating specialized industry-focused teams to deepen our expertise and deliver even greater value to our vendor partners and customers.”

Jupiter Equipment Finance also reported a 62% repeat business rate.

“Our approach goes beyond traditional financing,” Coburn said. “Our equipment finance specialists take the time to understand each customer’s business and how their equipment investments will drive revenue. This allows us to deliver customized financing solutions with the most favorable terms.”

Jupiter Equipment Finance develops relationships with vendor partners and customers aimed at creating meaningful connections that extend beyond financing. The company often facilitates cross-selling opportunities, matching customers with vendor partners specializing in the equipment needed.

Committed to staying ahead of industry trends, Jupiter empowers its sales team with tools and data-driven insights to deliver personalized, one-to-one service.

“We are dedicated to continuously innovating and improving the experience for both our vendor partners and customers,” Coburn said. “Our focus is on forging lasting relationships, and we see ourselves as partners invested in the success of the businesses we serve. As we expand, we’ll continue to bring that commitment to every industry and every customer for years to come.”


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Terry Mulreany
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