Brian Lichter and Brian Hill joined the executive team of Global Coach Sales (GCS), which is a portfolio company of Atlys Capital. GCS was formed to help manufacturers, operators and lenders manage through the disruption in the motorcoach industry.

“We are very excited about the team we are building at GCS,” Brian Shaughnessy, managing partner of Atlys Capital, said. “Mr. Lichter and Mr. Hill each bring over 25 years of service to the motorcoach industry and will be responsible the operations we are building in Nashville.”

Lichter most recently was the executive director of MCI’s pre-owned division and Hill was a South Central pre-owned sales representative.

“Partnering with Atlys Capital brings an opportunity to deploy fresh capital into the coach industry and build the premier full service pre-owned coach dealership in North America,” Lichter said. “Global Coach Sales will continue to invest in pre-owned coaches and provide financing to support the motorcoach industry’s recovery.”