Reid Lukes joined Insight Financial Services as a vendor business development executive. Located at the company headquarters in Costa Mesa, CA, Lukes’ primary focus will be on developing national relationships in the technology and healthcare markets, while also identifying new market opportunities.

Lukes brings more than 20 years of vendor financing experience to his role at IFS. Prior to joining the company, he held key business development positions at Key Bank, U.S. Bank and TCF. Most recently, Lukes spent more than four years at Kingsbridge where he was instrumental in driving overall growth for the business.

“We are delighted to welcome Reid to the growing IFS team. He brings deep experience and a proven track record for building new business opportunities in key markets,” said Scott Sullivan, senior vice president of Insight Financial Services. “We are confident that Reid will contribute significantly and help advance the business as he will play a critical role in helping IFS to expand its presence in core markets while developing new alternative markets.”

Insight Financial Services, a division of Insight Investments, delivers financially transparent technology leasing solutions for businesses acquiring hardware, software and services.