Monitor and TomorrowZone Announce Strategic Partnership



Monitor, the leading source of information for the equipment finance industry, and TomorrowZone, a consulting firm inspiring both futuristic thinking and action to innovate in financial services and beyond, announced a partnership co-created with the intention of helping the equipment finance industry reach a new level of boldness to experiment and think differently.

This forward-thinking collaboration of two woman-owned businesses will encourage a unified and holistic innovation mindset in the equipment finance ecosystem. The partnership will feature a new Monitor column as well as podcasts and livestreams encouraging lifelong learning on various topics, including technology, envisioning the future, human elements of innovation and thought experiments.

“I am thrilled to announce this partnership with TomorrowZone,” Lisa Rafter, publisher of Monitor, said. “[Deborah Reuben] has been an invaluable collaborator for the past three years as an Editorial Board member and she continuously inspires fresh thinking and catalyzes change. We are incredibly excited to partner with Deb to inspire the boldness the equipment finance industry needs to leave our comfort zones and try new things that will keep us relevant for many years to come.”

“One of my passions is helping professionals stay ahead of tomorrow. If we want to be future ready, we need to get curious, explore new perspectives and think unconventionally so we can take creative and meaningful action today,” Reuben, who is the CEO and founder of TomorrowZone, said. “That is what TomorrowZone is all about and I’m excited to collaborate with Lisa Rafter and the Monitor team to produce forward-thinking insights and fresh ideas for shaping the future together.”


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Terry Mulreany
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