Orion First has begun servicing contracts for Conserv Capital.

Conserv Capital, based in Nashville, is a lender to contractors and haulers for heavy equipment in the Southeast with more than 1,500 pieces of equipment and more than 750 customers in 30 states. The company is shifting away from servicing its contracts in-house using a software solution in favor of a third-party servicing partnership with Orion First.

“I could go into how they reduce costs, increase productivity and enable expansion, and that would all be true,” Trey Miller, COO of Conserv Capital, said. “But at the end of the day, we went with Orion because they are great people who are great at what they do.

“When I was first approached about using a third-party servicing partner. I thought my colleagues had gone mad. I understood the advantages that came along with it, but we were talking about one of the few things companies in our space can control: the customer experience. After getting to know the team at Orion, I realized we would be doing our customers a disservice by not giving them the Orion experience.”

“We’re thrilled to have Conserv as a partner,” Quentin Cote, president of Orion First, said. “The servicing landscape is evolving and increasingly demanding. Because Orion is focused on investing in the borrower experience and data analytics, Conserv can focus its investments on building the best portfolio possible.”