PLM Fleet, the nation’s largest technology-driven refrigerated trailer fleet management company, has appointed Brad Jacobs as vice president of technology and customer solutions.

Jacobs brings over 20 years of leadership experience in fleet management, most recently driving growth at Merchants Fleet, where he led product development, technology, and client consulting. In his new role, he will oversee technology, IT, marketing, and personalized customer solutions from PLM’s Fleet Solutions Center headquarters in Newark, N.J.

“We are incredibly pleased to welcome Brad to PLM. His leadership will be instrumental in driving innovation, enhancing our customers’ experience, and delivering new solutions to our refrigerated fleet product portfolio,” Keith Shipp, president and CEO of PLM Fleet, said.

At PLM, we’re committed to expanding the boundaries of what’s possible with refrigerated trailer management, and Brad has a clear vision and proven track record of delivering transformative projects.”

“PLM’s commitment to its clients is central to its success, driving innovation and encouraging creative thinking beyond traditional limits,” Jacobs said. “I deeply appreciate this client-focused approach and am excited to join the company at such a pivotal moment, working alongside some of the brightest talents in the industry.”