Priority One and Mototv Bring Exclusive Partner Content to Dealers



Priority One Financial Services launched a new, exclusive partnership with MOTOTV, a customizable in-store television network. Through the partnership, Priority One and MOTOTV dealers will have access to animated advertisements that educate customers on just how easy the financing process can be when purchasing a boat or RV.

“MOTOTV promotes important brand and product information to customers on TVs at point-of-sale in a powerful way,” said Gary Halpin, Co-Founder and Managing Partner of MOTOTV. “We are glad to be working with Priority One to help dealerships’ customers understand the benefits of financing with a trusted partner and to close more sales.”

With bright, friendly motion graphics, the ads share interesting financing information, like the fact that financing a boat or RV can boost your credit score. “These digital promotions start conversations between dealers and customers. Financing isn’t always easy to talk about! But these visuals make it relatable and exciting,” said Nicole Armstrong, VP of Marketing & Sales at Priority One.


Like this story? Begin each business day with news you need to know! Click here to register now for our FREE Daily E-News Broadcast and start YOUR day informed!

Leave a comment

View Latest Digital Edition

Terry Mulreany
Subscriptions: 800 708 9373 x130
[email protected]
Susie Angelucci
Advertising: 484.459.3016
[email protected]

View Latest Digital Edition

Visit our sister website for news, information, exclusive articles,
deal tables and more on the asset-based lending, factoring,
and restructuring industries.
www.abfjournal.com