Rollick and Synchrony Partner to Increase Powersports Sales
JUN 26, 2020 - 6:54 am
Rollick, founders of the GoRollick vehicle buying marketplace, and Synchrony, a consumer financial services company, formed a new financing program partnership that is designed to help increase powersports sales for dealers. The partnership will start with a small pilot population of dealers across the country.
Based on Rollick data, demand for powersports vehicles surged in April and May 2020, with GoRollick marketplace site traffic up 441% versus the same period in 2019. The Rollick and Synchrony partnership will focus on delivering greater consumer financing awareness for powersports vehicle purchases as consumers engage in their online shopping experience.
“The pandemic is triggering consumers to explore safe ways to social distance with their families, which is leading to larger sales numbers this summer for our powersports dealers and OEM partners,” Jason Nierman, co-founder and SVP of business development for Rollick, said. “We know consumers are always looking for ways to save money on their purchases. And by leveraging both the Synchrony rebate program and our recently launched Bonus Savings offering, we’re helping to drive powersports revenue for our partners in this challenging climate.”
“Through this partnership with Rollick, we’re able to help powersports enthusiasts reach their dream of a new purchase. The new financing program can benefit both consumers and dealers,” Keith Mait, SVP and general manager at Synchrony, said.
This partnership includes a consumer rebate program offered by Synchrony, which will help customers complete purchases using financing from the company.
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