Tamarack, a provider of independent software solutions in the equipment and commercial lending industry, launched Salesforce.com for Hitachi Capital America’s Transportation Finance division. This is in addition to the Salesforce org that Tamarack created last year for Hitachi Business Finance, another division of Hitachi Capital America.

“Tamarack and Hitachi have enjoyed a long-term relationship,” said Rob Carron, director of IT application for Hitachi. “Leaning on Tamarack’s top-notch staff, their industry/product expertise and technical know-how has been a huge help for us as [we] implemented Salesforce.com. Now that it’s live and our staff is actively using the system, we’re excited to see the positive effects this shift will have on our business.”

Hitachi Capital America offers a variety of financing solutions with a focus on commercial vehicle and floorplan financing, as well as business financing, which includes trade, small/medium ticket, structured, vendor and asset-based lending.

“By working with Tamarack, we’re now able to take full advantage of Salesforce’s rich functionality, which will provide immediate benefits to our transportation finance division,” Carron added. “Our team now has immediate access – regardless of physical location – to all of the important details and information they need to better execute and perform in their respective roles.”

“Our in-depth knowledge and understanding of lending and leasing allows us to implement Salesforce effectively and efficiently for clients like Hitachi,” said Thomas Claeson, solution architect at Tamarack. “Based on our past experience, we are able to confidently promote best practices, apps and configurations that will help our clients succeed.”

Hitachi joined Tamarack’s client list of more than 70 lending and leasing clients. Tamarack also offers its clients a proprietary Lease/Loan Origination Accelerator on Saleforce.