Transfac Capital, a national provider of invoice factoring and accounts receivable financing and a subsidiary of Commercial Credit, changed its name to Commercial Funding. The change includes the launch of a new website and more closely aligns its corporate identity with its parent company and sister company, Commercial Credit Group.
“The new name is industry inclusive and indicates the full array of financial services we provide under the corporate umbrella of Commercial Credit, Inc.,” said Dan McDonough, president and CEO of the company.
The new website provides information about the industries the company works with — transportation, oil and gas, construction, waste, manufacturing, staffing and other small businesses — gives detailed information about the financial services offered and provides resources for those seeking knowledge about accounts receivable financing.
Steve Sala, senior vice president and general manager, said, “We’re excited for this change and the opportunities it presents. As we grow the business into new market segments, it makes sense for the corporate name to more accurately reflect what we do and who we serve.”
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One Reply to “Transfac Capital Changes Name to Commercial Funding”
Few questions the news release poses:
Why wouldn’t CCI change the name of Transfac when it initially purchased the company? Is diluting a company’s historical name/brand news?
Does CFI serve the management of CCI/CCG or their customers?
The release makes it sound incestuous, like CCI is both it’s mother and sister? Is it located in Utah?