U.S. Bank Equipment Finance selected Ivory Consulting’s SuperTRUMP for Salesforce to provide accurate lease and loan modeling and pricing.

The combination of Salesforce and SuperTRUMP will help improve the effectiveness of U.S. Bank’s Salesforce application and its pricing capabilities.

“U.S. Bank Equipment Finance is excited to join forces with Ivory Consulting,” said Anthony Cracchiolo, president and CEO of U.S. Bank Equipment Finance. “We look forward to the increased efficiencies, enhanced controls and streamlined processes this relationship will bring.”

“We want to offer the equipment finance industry the most accurate and sophisticated expertise, and being able to deliver it in Salesforce has been a significant win for our customers,” said Scott Thacker, CEO of Ivory Consulting. “Helping improve the operations of U.S. Bank Equipment Finance supports their continued growth, and giving them the ability to avoid manually entering data into Salesforce from an external, disconnected pricing tool is paramount.”