Ware Launches EF Consultancy Tom Ware Advisory Services



Tom Ware, an 18-year veteran of PayNet, has opened a consulting firm focused on helping equipment finance companies and alternative lenders leverage data and analytics.

“Every lender has the opportunity to benefit from increased use of analytical tools and systems in the areas of originations, pricing, portfolio management, funding, marketing, portfolio purchase/sale and M&A” said Ware, “particularly at a time like this with a recession potentially on the horizon.”

While the firm will certainly work with lenders on short-term engagements in the U.S., Canada, Latin America, Europe and Asia, he is also planning to work with a small number of select lenders as an on-going advisor and/or board member to help them reach long-term objectives.

Ware was senior vice president of Analytics & Product Development at PayNet, which was acquired by Equifax in April 2019. For almost two decades prior to PayNet, he held a variety of credit and general management positions in equipment finance and banking, including general manager of a billion-dollar division of J.I.Case/CNH Capital, and chief credit officer and senior vice president of Operations of Rockford Industries. Early in his career, he founded Sequa Credit (acquired by Hypercomm).

Ware also serves as chairman of the Research Committee of the Equipment Leasing & Finance Foundation, and as a trustee and member of its Executive Committee.

“There is an incredible opportunity today to make processes better, faster, and cheaper – all three at once – a true win-win, improving not only the customer experience, but also the lender’s growth and profitability,” said Ware.

To learn more about Tom Ware Advisory Services, please contact Tom Ware at TWareAdvisory@gmail.com.


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