Construction contractors and equipment distributors are optimistic that local non-residential construction activity will improve in 2014, according to a recent survey by Wells Fargo Equipment Finance. As part of its 2014 Construction Industry Forecast, Wells Fargo’s construction Optimism Quotient (OQ) — the survey’s primary benchmark for measuring contractor and equipment distributor sentiment — is at a historic high of 124, up 18 points from 106 in 2013 and up from the survey low of 42 in 2009.

“The strong sense of optimism about construction activity is a natural contributor to the upward trends in construction equipment acquisition and rental we expect to see in 2014,” said John Crum, senior vice president and national sales manager of the Construction Group at Wells Fargo Equipment Finance. “In fact, unit counts of light and heavy construction equipment sold in the U.S. correspond quite well with the curve of the Optimism Quotient over the last 10 years.”

Highlights include:

Equipment rental remains strong. Nearly 80% of surveyed contractors said they rented equipment in 2013, and 91.2% said they intend to rent in 2014. Distributors and equipment rental companies almost universally say they will maintain or grow their rental fleets. When asked to cite their reasons for renting versus purchasing, 72.8% of contractors identified “lack of consistent work” ahead of “need for project-specific equipment” (67.4%) and “overall equipment costs” (52.5%).

Equipment acquisition is on the rise. Sentiment among U.S. contractors is that purchases of new construction equipment in 2014 will remain similar to, or perhaps increase slightly, compared to 2013. One quarter (26.1%) said they would increase their purchases of new equipment compared to a year ago, a 5.3 percentage point improvement. One in ten contractors (11.9%) said they would not acquire new construction equipment in 2014, an improvement from 19.1 percent in 2013.

For the coming year almost two-thirds of distributors (62.7%) said that they expect an increase in new equipment sales. A similar but less robust group (57.5%) said they expect growth in used equipment sales.

Equipment purchases on the Internet continue. The survey revealed a meaningful proportion of contractors that are willing to acquire construction equipment on the Internet. One in five contractors (20%) said they have recently acquired equipment over the Internet without having inspected it personally. Of those who acquired equipment without a personal inspection, 80.4 percent said their purchase amounted to less than $250,000. They also overwhelmingly said they were satisfied (68.6%) or extremely satisfied (19.6%) with the purchase.

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