Sales / Marketing

Scott Thacker

Examining Sales Commission Plans and Pricing

Scott Thacker

In my role as CEO of Ivory Consulting, I visit with many of our customers and attend quite a few industry events every year. During 2017 I noticed several CEO’s talking about revising or improving their commission plans for their... read more

Connie Kadansky

Solutions for Sales Call Reluctance

Connie Kadansky

If you experience Sales Call Reluctance, you need not feel embarrassed or ashamed. At the same time, you don’t have to go on living with it. Sales Call Reluctance is learned – which means it can be unlearned. Most cases... read more

Connie Kadansky

How Much is Sales Call Reluctance Costing You?

Connie Kadansky

“Today, I’ll make 50 prospecting calls.” John drives to the office, feeling confident and ready to hit the phones. The moment he arrives, his manager accosts him¬ she’s questioning his most recent activity/pipeline and is in urgent need of John’s... read more

Sean Bliss

How E-Procurement Can Bring Control to Equipment Financing

Sean Bliss

Today’s consumers think nothing of ordering and purchasing over the internet. More recently businesses, too, have been taking advantage of the internet as an additional buying channel for everyday purchases. But unlike their consumer counterparts, businesses that are entering the... read more

Samuel Oliva

Why Social Media and Digital Marketing Are Important for Leasing Companies

Samuel Oliva

Over the past 10 years, social media and digital marketing have become necessary tools for businesses of all types. For leasing companies in particular, building a positive and pervasive presence on social media and the internet can have a significant... read more

Rick Bueti

A Fortune 150 CFO’s Advice: How NOT to Sell Information Technology

Rick Bueti

In 2009, Ray Sadowski was the CFO at Avnet, Fortune’s 144th largest company at the time. I attended a lecture he gave in San Antonio to more than a thousand IT sales people who used Avnet as their distributor. In... read more

Ibby Smith Stofer

How to be a Persuasive Communicator During the Sales Process

Ibby Smith Stofer

Whether you are talking or writing via email, text or instant messaging, the tone of your communication and use of persuasive tools is fundamental to the sales process. You’re communicating even when you don’t think you are. The truth is... read more

Linda Kester

Bunny Hunting a Bear: Why Do Leasing Sales People Fail?

Linda Kester

Listening to James make a prospect call was like watching a bunny trying to hunt down a bear. He had no confidence. He gingerly asked questions and could not push past any resistance. He was happy to end a call.... read more

Linda Kester

Record, Review and Improve the Sales Process

Linda Kester

This call may be monitored or recorded for quality purposes. We’ve heard that statement so many times that it just fades into the background. Did you ever wonder if anyone ever listens to those calls? To quote Adele, “Hello, it’s... read more

Vernon Tirey

Three Things We’re Doing Wrong in Equipment Financing Sales and How to Fix Them

Vernon Tirey

How do you know when a company has a successful sales strategy? Short answer: when success is all about sales execution. Long answer: when the company’s products and services are easy to sell, easy to buy and easy to justify.... read more

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