Reinvention – Taycor Financial



Michael Hong, President & CEO, Taycor Financial

Taycor Financial is innovating through communication barriers, expanding its lending options, embracing the newest technology and prides itself on problem solving.

The leadership team of Taycor Financial, an equipment finance company, believes their company can build the world their customers want through technology. The company values human interaction and seeks to enhance it, when possible, with tools that lead to increasingly productive levels of engagement.

To Taycor Financial, innovation means tackling challenges and problem solving through technology that empowers people. The company seeks out partners that have challenging business cases and work with them on developing partner-focused, industry first solutions.

In 2022, Taycor Financial developed a suite of online tools for their partners that assisted site visitors through the buyer decisioning process by answering one simple question: “What can I afford?” The lending process and these new tools unlocked the ecommerce potential for large ticket items, which has led to increased demand for the products these partners sell.

At its core, the Taycor team believes that a smooth transaction is a good transaction and seeks to streamline the buyer journey whenever possible. For nearly 30 years, Taycor has been developing solutions for customers and partners, whether it be expanding its lending options or embracing the latest technology. The Taycor team believes through innovation it can break down communication barriers and visualize the end-to-end lending process for all participating. If more partners approach the company with a need, Taycor will be ready to innovate and further unlock their business potential.

“Innovation is at the heart of everything we do. It is baked into our DNA.”

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