2026 Culture Honoree

BEST COMPANIES

IN EQUIPMENT FINANCE

First Citizens logo at 350
A Legacy of Trust and Entrepreneurial Spirit

First Citizens team buildingFirst Citizens Bank Equipment Finance defines itself through a high-performing culture rooted in trust, accountability and long-term relationships. While the team benefits from a 125-year legacy of institutional stability, it maintains the agility and entrepreneurial mindset required to thrive in a dynamic market. At the core of this environment is a people-first philosophy that prioritizes professional development, collaboration and inclusion. Leaders across the organization remain deeply invested in mentoring talent, encouraging cross-functional learning and creating clear pathways for career growth.

This commitment to a supportive environment is championed by leadership. As Rod Versteegh, president of Equipment Finance, explains: “We believe that building a successful business culture starts with trust. When we lead with empathy, collaborate openly, empower one another and embrace true teamwork, trust deepens. This commitment is not only internal but extends to our customers, as we serve them with integrity and care.”

The company recently launched its Servicing & Collections platform. Rather than a simple technological update, this transformation focused on how associates worked together to reduce complexity and improve the customer experience. The design process was heavily guided by the values that drive the organization: being relationship-based, client-centered and long-term-focused. By empowering team members to leverage diverse perspectives and take ownership of their work, the organization reinforces a sense of pride and purpose in every project.

The strength of this internal environment enables the company to empower small- and mid-size businesses. As a key division of First Citizens Bank, Equipment Finance provides specialized solutions through technology-enabled platforms, backed by a network of more than 500 branches. 

Ultimately, the firm succeeds by ensuring colleagues feel motivated to succeed together. As Versteegh notes, the bank is “guided by our vision to build lasting financial security that grows with the greatest ambitions of our clients, colleagues and communities,” ensuring every team member plays a vital role in the collective success of those they serve.

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