Star Leasing Company, Commercial Trailer Leasing (CTL), Cooling Concepts and NETS Leasing (North East Trailer Services) intend to rebrand under a single brand name: Transportation Equipment Network (TEN).

“Bringing these great companies together was just the beginning. We are excited about the future and our combined ability to provide employees, customers and suppliers with a platform unlike any other. This is truly just the beginning of our journey to build a completely unique company,” Scott Nelson, president of TEN, said.

TEN will offer full-service trailer solutions and expand its refrigerated fleet offerings with the launch of a dedicated refrigeration sub-brand named TEN Cool.

“The establishment of our dedicated refrigeration platform is a substantial and significant step in our focus to provide tailored customer solutions for mission critical fleets. We are investing significant resources in driving a superior customer experience through best in-class service, equipment design and technology offerings,” Corey Eisen, vice president of refrigeration at TEN, said. “I am thrilled to lead TEN Cool and grow our market share within the temperature-controlled space.”

With a fleet size of approximately 55,000 trailers, TEN will serve all regions of the U.S. with services including leasing, maintenance, advanced technological solutions, consultation services and fleet electrification offerings across numerous industry verticals.

“Our new name TEN reveals the collective objective to be a one-stop center of excellence and trusted partner to our customers, providing them with forward-thinking equipment solutions to propel their businesses ahead. The power of TEN will be an unmatched resource for our customers,” David Eisen, Gregg Gottsegen and Steve Jackson, managing partners of TEN, said in a joint statement.

Star, NETS, CTL and Cooling Concepts intend to begin operating as TEN and TEN Cool in the second half of 2024.