Siemens Financial Services’ (SFS) commercial finance, Americas business has hired Rhonda Brent to lead software sales in the United States. Brent, who holds 25+ years of experience ranging from small to large ticket leasing and financing programs, will establish new vendor programs in the software industry through strategic relationships with essential-use software providers.
“Adding Rhonda to the team with her in-depth knowledge of the software industry expands our suite of offerings and gives us the opportunity to expand relationships with existing software providers and cultivate new relationships as well,” Nils Boenicke, head of sales for SFS Commercial Finance Americas, said. “SFS is always seeking opportunities to enhance our technology financing capabilities and we are excited that in addition to the U.S. market we will also be able to support our vendor partners in Canada and Mexico.”

