Author Bio

Brianna Wilson

Managing Editor of Monitor

Brianna Wilson is managing editor of Monitor.


Posts by Brianna Wilson

Grow With the Flow: Tina Eickhoff Prioritizes Interconnectivity, Innovation and Team Advancement

Six months ago, Tina Eickhoff took a “leap of faith,” putting her hand in for soon-to-retire Anthony “Tony” Cracchiolo’s role as head of equipment finance for U.S. Bank. Never one to focus on titles, Eickhoff felt she could add tremendous... read more

Starting Small and Simple: 5 Takeaways from the Innovation Roundtable

TomorrowZone hosted the final Equipment Leasing and Finance Association Innovation Roundtable of the year, moderated by founder and CEO Deborah Reuben. Held on Nov. 21, this “AI showcase” provided attendees with demonstrations of available technology that is directly applicable to... read more

Letter from the Editor

That’s the focus of this year-end issue. Combining deep industry expertise with passion and care, Monitor’s sixth annual list of the Top 50 Women in Equipment Finance exemplifies the essential qualities needed to be a great leader who fosters an... read more

Defining and Achieving Success: Advice from Women Leaders Across the Industry

Over the past few years, large companies in the equipment finance space have appointed new women leaders. The Equipment Leasing and Finance Association appointed Leigh Lytle as president and CEO, succeeding Ralph Petta. U.S. Bank appointed Tina Eickhoff as head... read more

Basel III, CFO Insights, Expanding Markets and More: Recap of Suite by Monitor Stories in 2024

Suite is Monitor’s premium platform for the data, insights and research designed to help make better business decisions. Of the nearly 160 articles and videos posted to the website through the first three quarters of 2024, a number of themes... read more

Representation is the Reason Things Change: Analyzing the ‘DE&I Cycle’

In Q1/24, we explored the politicization of diversity, equity and inclusion (DE&I), especially as a result of the Supreme Court’s decision to overturn affirmative action midway through 2023. In Q2/24, we talked to a number of leaders who remain committed... read more

Letter from the Editor

As I write this letter, the Monitor team is just a few weeks away from seeing many of you in Austin and Indianapolis — let’s hope the weather treats us well. The focus of this Fall Conference issue is Monitor’s... read more

Expanding Opportunities: Evaluating Investment in Equipment Types

Monitor’s new ranking report focuses on new business volume in various equipment types. This report is designed to highlight equipment finance companies’ performance in these asset classes, analyze year-over-year market fluctuations and evaluate economic trends. AGRICULTURE Based on data from... read more

In Remembrance of Richard Doherty | March 11, 1953 – August 28, 2024

Four years ago, Monitor released its inaugural list of industry icons and honored Richard Doherty as its first Veteran Icon. Today, the industry mourns the untimely loss of Doherty, who passed away on Aug. 28, 2024. “If asked to describe... read more

2024 Innovator Icon: Christopher Johanneson — Approaching Digital Transformation with Innovation and Intensity

“Christopher’s strategic approach to innovation and sales activation has been key to our company’s success over the years. His professional growth, adaptability and ability to drive forward-thinking strategies have transformed our team, helping us stay ahead of trends to ensure... read more

2024 Current Leader Icon: Jen Martin — Combining Equipment Finance, Technology and DE&I Leadership

“Jen is an exceptional leader who is able to drive results by inspiring a shared vision while nurturing each person’s unique talents and contributions to foster teamwork and achievement of a common goal.” — Jeff Van Slyke, President & CEO,... read more

7 Ways the Interest Rate Decrease Will Affect Equipment Financing

The Federal Reserve announced an interest rate decrease of 50 basis points, its first rate cut in over four years. In a statement, the Fed noted that the rate of inflation has declined and that the committee will continue to... read more

Blending Critical Financing and Collaborative Leadership: Lara Yocarini Shares in the Future of DLL

From the cranes needed to build houses, the gym equipment that lends itself to people’s physical health and the medical scanners that assist doctors in making accurate diagnoses, Lara Yocarini is most passionate about the critical work equipment financiers contribute... read more

Innovation Models, Definitions and Outlooks: 3 Takeaways from the Innovation Roundtable

The latest ELFA Innovation Roundtable, hosted by Deborah Reuben, founder and CEO of TomorrowZone, on Aug. 8, focused on a prominent issue most equipment finance leaders are facing today — how to balance business as usual with forward-thinking, innovative strategies.... read more

Letter from the Editor

Our list contains 35 companies this year, a decrease from the spike to 41 companies last year — the longest the Monitor 101+ list has been in its history. Despite the contraction, though, the 35 companies managed collective year-over-year growth... read more

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