Monitor has launched Equipment Finance Originator, a new brand dedicated to serving third-party originators, lenders, intermediaries, and funding sources in the equipment finance and working capital ecosystem.
Equipment Finance Originator evolves from the Small Business Finance Insights newsletter and will now operate as part of Monitor’s broader media platform. The new brand reflects a sharpened editorial focus and an expanded commitment to providing practical insights, market intelligence, and resources tailored specifically to originators operating in a rapidly changing finance environment.
“Third-party originators play a critical role in the equipment finance and working capital markets, but their needs are often underserved,” said Lisa Rafter, Publisher of Monitor. “With Equipment Finance Originator, we’re building a dedicated platform that speaks directly to their challenges, opportunities, and growth strategies, while leveraging Monitor’s long-standing industry expertise.”
As part of Monitor, Equipment Finance Originator will benefit from closer alignment with Monitor’s coverage of equipment finance, leasing and small business funding markets. The brand will continue to publish its weekly email on the same schedule, ensuring continuity for existing readers while introducing enhanced content and resources.
The launch of Equipment Finance Originator underscores Monitor’s ongoing investment in serving the full spectrum of participants in the equipment finance and working capital ecosystem.
Visit the Equipment Finance Originator site to learn more about this new brand or to subscribe to the weekly newsletter.
To submit news or articles for Equipment Finance Originator, please reach out to Rita Garwood at rita.garwood@www.monitordaily.com.
To learn more about advertising in Equipment Finance Originator, contact Susie Angelucci at susie.angelucci@www.monitordaily.com.
