Ralph Petta, Retired President & CEO, Equipment Leasing and Finance Association RALPH PETTA SPENT 36 YEARS MAKING SURE ELFA DELIVERED VALUE TO EVERY MEMBER IT SERVED When Ralph Petta joined the Equipment Leasing and Finance Association in 1987, he was a Capitol Hill policy hand who knew little about leasing. He spent his first year holed up in his office reading everything he could find on the industry. “I think people must have thought that I was this kind of introverted, private ne’er-do-well,” he says. Thirty-six years later,...