
Pricing Analyst
EverBank
Caitlin O’Neill, Pricing Analyst at EverBank, is fast emerging as a key contributor to the future of equipment finance through her expertise, innovation and collaborative leadership. Supporting all phases of pricing for the bank’s Vendor Equipment Finance business, O’Neill plays a vital role in analyzing, guiding and evolving pricing strategies that meet shifting market demands.
Her influence has grown significantly with the expansion of EverBank into new business lines in early 2025. Whether working with new or seasoned sales teams, O’Neill is known for fostering a collaborative environment where creativity drives solutions. She has led efforts to modernize and automate processes — from revamping pricing audits to enhancing quote tools and streamlining rate card approvals — resulting in improved controls and faster turnaround times.
O’Neill’s leadership style is built on respect, integrity and recognition of her team’s diverse strengths. “I lead from behind, learning from peers and curating my own leadership style,” she shares. Her approach has helped maximize team potential while laying a strong foundation for long-term success.
In an industry facing interest rate volatility, O’Neill views evolving technology as both a challenge and an opportunity. She’s particularly focused on how automation, energy-efficient equipment and electric vehicle (EV) trends are shaping the future of finance.
With a clear vision for more streamlined, transparent processes and a commitment to fostering inclusive workplace culture, O’Neill is helping to redefine what effective leadership looks like in the next generation of equipment finance.
“She leads from behind, learning from peers and curating her own leadership style … maximizing her team’s potential by recognizing various strengths and areas of opportunity and providing the resources for future success.”


