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DLL’s Equipment Showroom Platform Surpasses €41MM in Sales

The platform’s no-fee, customer-first model is driving strong adoption as buyers tap into a global marketplace of high-quality used equipment backed by flexible financing.

byRita Garwood
November 19, 2025
in Companies, EF News
Reading Time: 2 mins read
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DLL announced a major milestone: over €41 million in equipment sales have been completed through its global Equipment Showroom platform – all with zero percent commission and zero percent fees. This achievement reflects the growing demand for a transparent, sustainable, and cost-effective way to buy and sell equipment.

The equipment on the bidding platform spans across various industry categories, including agriculture, construction, transportation, healthcare, and more. The platform features a global bidding system that allows users to place competitive offers on high-quality, pre-owned assets from trusted sources. For those looking to move quickly, the ‘Buy Now’ option enables immediate purchases without waiting for auctions to close. In addition, visitors can find resources such as recent news and helpful guides on the trends and benefits of purchasing used equipment.

“Our goal was to create a platform that puts the customer first – removing unnecessary costs and barriers,” said Steve Richards, Head of Global Asset Sales at DLL. “Reaching €41 million in sales is a clear sign the market is ready for a smarter, more transparent way to buy and sell equipment. We’re proud to be leading that change.”

In addition to its user-friendly interface and no-fee model, the Equipment Showroom is backed by DLL’s flexible financial solutions. Buyers can access a wide range of financing options tailored to their needs – whether they’re looking to preserve cash flow, spread costs over time, or bundle equipment and services into one simple package.

DLL’s Asset Sales team has over 40 years of experience in managing the return of diverse types of equipment at the end of their lease, reintroducing them into operation. With its expertise in financing used equipment and refurbished machinery, and a dedication to transparency and customer satisfaction, DLL aims to effectively support its partners and customers in leveraging circularity to meet their business goals. DLL is committed to making a meaningful impact on society and to enabling a more environmentally responsible, inclusive and healthier future for the communities in which it operates.

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