NEWLANE FINANCE

NewLane Finance, a Monitor 100 Company, works with small and mid-sized businesses nationwide, empowering both equipment vendors and finance brokers through fast, flexible, and partnership‑driven equipment financing solutions. As a subsidiary of WSFS Bank, NewLane leverages nearly two centuries of financial strength to deliver reliable, relationship‑focused support across the country.

For Vendors, NewLane integrates financing directly into the sales process, helping businesses remove upfront cost barriers and accelerate purchasing decisions. By offering customers immediate access to tailored financing options, vendors can shorten sales cycles, close more deals, and build long‑term customer loyalty. Vendors benefit from quick credit decisions, seamless program integration, and dedicated support – all designed to boost sales volume without adding operational strain.

For Brokers, NewLane provides competitive programs and a streamlined approval process that makes it easier to serve a diverse client base. Brokers gain access to flexible financing structures, fast decisioning, and a responsive support team that helps them offer greater value and deepen client relationships. This partnership‑driven approach positions brokers as trusted advisors while enabling them to grow their earnings through consistent, high‑quality financing solutions.

NewLane’s Syndication efforts emphasize vendor programs while supporting partners with exposure management, concentration, and liquidity needs. Leveraging our strength in the small‑ticket, application‑only space, we pursue both flow retail opportunities and selective portfolio purchases, always seeking partners who align with our values and our tagline, “Business Lending Done Right.” We remain flexible in considering both servicing‑retained and servicing‑released structures and pride ourselves on competitive wholesale rates and fast, responsive turnaround.