
Rob Bakke’s success as a rainmaker at Capteris Equipment Finance is built on a simple yet powerful philosophy: “Consistently put in the work and be open to change to ensure our offering adds value to clients.” He consistently grows revenue by delivering for both new and repeat clients, ensuring their long-term loyalty.
Bakke’s approach involves actively seeking client feedback through “what went well / what could go better” review calls. He understands that clients have diverse needs, so he tailors solutions to provide the most beneficial value proposition to each one, whether it’s speed and certainty of execution or a creative, tax-efficient lease structure. His fundamental strategy is a blend of hard work, proactive communication and a deep understanding of what truly benefits his clients.


