Amy Gross’ journey in equipment finance started well before her current position at Falcon National Bank. After earning a degree in finance and accounting, she began her career as a financial analyst with GE Capital. Five years later, she transitioned into a sales role, where she gained valuable experience working with vendor partners and exploring the front end of the business.
After spending 17 years with GE Capital, Gross moved to Colorado to join Key Equipment Finance, where she led the government finance platform and commercial vendor leasing business. Following her tenure at Key, she joined the Falcon team.
As senior vice president, head of equipment finance at Falcon, Gross looks to leverage Falcon’s strength in the small-ticket market to increase its influence in the vendor and dealer space. In the long-term, Falcon will explore new collateral and attempt to find niches that align with its small-ticket capability, Gross says.
As a leader, Gross is committed to unlocking an organization’s potential, beginning with identifying and developing a team of performers. To cultivate a high-performance culture, Gross focuses on effective interpersonal communication, conflict resolution and ensuring everyone is contributing to the greater good.
On the economic front, Gross has seen small businesses confronting tremendous stress due to the industry’s shared challenges. Despite the slowing of the market, Falcon’s portfolio is performing extremely well, according to Gross. She attributes this success to having the right balance of risk appetite and the company’s ability to adapt to change.
Gross describes Falcon as a bank that is deeply involved in its local community. She praises Falcon’s continued progress and looks forward to playing a key role in growing its equipment finance division. Gross believes this growth will be driven by the team’s dedication to following a consistent model for continuous improvement. •
