GreatAmerica Financial Services appointed Arvind Rao as its new head of technology – chief technology officer (CTO). Rao brings more than two decades of experience leading digital transformation, enterprise data strategy and technology modernization across the financial services and technology sectors.
Rao most recently served as executive vice president and chief information officer of consumer digital banking, retail banking and wealth management at Texas Capital Bank, where he led technology for Bask Bank, the institution’s direct-to-consumer digital bank. He also oversaw digital onboarding, online banking, marketing technologies, payments, fraud detection and prevention, while modernizing retail branch, wealth management and Salesforce platforms.
Prior to Texas Capital, Rao held senior leadership roles at HP, including global head of enterprise data, analytics, AI and integration. There, he led a $250 million transformation of HP’s data and analytics platforms, implemented various Analytics, AI and ML solutions for HP’s functions and business units globally. His work supported over $70 billion in global transactions and delivered significant cost savings and operational improvements.
Rao also serves as an advisory board member for SBase Technologies.
“We are thrilled to welcome Arvind to the GreatAmerica leadership team,” Martin Golobic, CEO of GreatAmerica, said. “His deep expertise in data, digital platforms and enterprise transformation will be instrumental as we continue to evolve our technology to better serve our customers and partners.”
Rao holds an MBA from Tulane University and a bachelor of engineering in computer science from Manipal Institute of Technology.

