The i2i Logic Client Intelligence Platform will be implemented by Wells Fargo Commercial Banking to drive a personalized experience for its clients. Wells Fargo Benchmark Intelligence, driven by i2i Logic, integrates Wells Fargo’s industry insights and U.S. middle-market expertise with public data to generate thousands of benchmarks.
“Wells Fargo has data that, when utilized with the right digital solutions, makes it possible to gather insights that help clients understand the banking solutions they need to grow at scale,” Kiran Vuppu, head of client insights and commercial lending product management for Wells Fargo Commercial Banking, said. “Not only can our commercial clients benefit from these tools, but they also create additional efficiencies for our bankers in speaking with clients.”
“The right combination of tech, data, analytics and insight can transform the client service model in commercial banking, and we are incredibly excited to collaborate with Wells Fargo and their bankers on their journey,” Tim Maddock, co-founder and managing director of i2i Logic, said.
