Many brokers believe large dealers and manufacturers only use balance sheet lenders for their customer financing options. While they’re mostly right, brokers have more opportunities with this group than you might think.
In a Secured Research survey of more than 1,600 vendors with more than $200 million in sales and manufacturers of all sizes, nearly four in 10 reported relationships with brokers as part of their “funding stack.”
Here is a breakdown by asset class:
Industry | Had Relationships with Brokers | Average Length of Relationship (years) |
Material Handling | 29% | 4 |
Printing | 32% | 9 |
Packaging | 19% | 4 |
Technology | 23% | 2 |
Construction | 35% | 5 |
Truck | 41% | 8 |
POS | 20% | 4 |
Manufacturing | 42% | 7 |
Bigger dealers and manufacturers are not only open to using brokers, but many are also already using them. And while your share of funding volume may be a smaller percentage, a small percentage of huge volume is still more overall business!
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