Brett Davis joined DCR Technologies to lead the company’s construction and agriculture vertical as division president.

Davis joined DCR Technologies from CNH Industrial, where he held multiple leadership roles during his 25-year tenure, including president and chairman of CNH Industrial Capital, president of CNH Latin America Financial Services and vice president of New Holland North America. He has also served on the board of the Equipment Leasing and Finance Association.

“Mr. Davis is a high-performance and accomplished global executive leader who has a successful track record of establishing, turning around and guiding international business operations,” Beckham Thomas, co-founder and CEO of DCR Technologies, said. “He is one of the most connected, respected and knowledgeable leaders in the construction and agriculture equipment sector in the world and we are honored to have him on our team.”

At DCR Technologies, Davis will be responsible for leading the growth and development of the company’s construction and agriculture division.

“DCR has solved for a critical gap that has been in existence in the equipment dealer’s sales process for decades. I’m excited to spearhead DCR’s rapid expansion into the construction and ag equipment sectors,” Davis said.