Ritchie Bros. Auctioneers changed its corporate name to RB Global, following the successful closing of its acquisition of IAA acquisition. The company’s common shares will continue to be listed for trading on the New York Stock Exchange and on the Toronto Stock Exchange under the ticker “RBA.”

RB Global will go to market and do business with customers under the Ritchie Bros., IAA, Rouse and SmartEquip brands, among others. In conjunction with the name change, RB Global launched a new corporate website.

“The RB Global name signifies the transformation of our business into a premier global marketplace and more closely aligns with our strategy,” Ann Fandozzi, CEO of RB Global, said. “Over the last several years, we have worked to create a new growth platform that extends beyond auctions by building out our suite of solutions, enhancing our technology offerings and expanding our real estate footprint. The IAA acquisition accelerates these efforts, adding significant scale, reach and capabilities. As one company — RB Global — we have a unified vision for success and value creation. Our employees are excited to be part of this new company, and the progress we are making to advance our integration plan reinforces my confidence in the compelling upside ahead.”

The name change, which was approved by the company’s shareholders, will be made effective upon the filing of the articles of amendment in the coming days.