Synchrony Introduces New Structure to Streamline Equipment Purchases



Synchrony unveiled its All-in Advance Structure, which is designed to make purchasing powersports and other outdoor equipment faster and easier.

The new advance structure will shrink the fields dealers and customers must complete on a secured installment loan application from 13 to three fields, with the goal of reducing the amount of time needed to complete an application.

“Good design of products and features makes for good business. During the past few years, the purchasing experience has transformed for both the dealer and the customer with a core focus on fast and easy experiences,” Darrell Owens, senior vice president and head of the lifestyle platform at Synchrony, said. “Removing the friction is the goal with our new All-in Advance Structure so in-store experts can focus on what they do best and leverage their expertise to connect each customer to the product best aligned to their needs.”


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Terry Mulreany
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