Dan Skyba was named director of Toshiba Medical’s ultrasound business unit. In his new role, Skyba is responsible for developing and implementing tactical marketing programs that build on growth and profitability for the business unit. He will also manage competitive analysis and marketing strategies to further expand Toshiba Medical’s presence in the ultrasound market.

“Dan’s knowledge of worldwide and U.S. ultrasound trends will help Toshiba Medical drive strategic product development and marketing to ensure we are meeting our customers’ needs,” said Satrajit Misra, vice president of marketing and strategic development for Toshiba America Medical Systems. “We are confident that his unique perspective and leadership will help Toshiba Medical grow our ultrasound business.”

Skyba has devoted his career in health care to ultrasound product development and marketing. Prior to joining Toshiba Medical, he served as director of product management and later as global director of product marketing and education for SuperSonic Imagine. Prior to that, he held several positions at Philips, where he was responsible for developing and launching new ultrasound software releases.

Toshiba America Medical Systems, a Canon Group company headquartered in Tustin, CA, markets, sells, distributes and services radiology and cardiovascular systems, including CT, MR, ultrasound, X-ray and interventional X-ray equipment.