The Sydney Morning Herald reported that Wesfarmers is accelerating plans to sell personal loans and a wider range of credit cards and insurance products through supermarket chain Coles after ending a 20-year consumer finance relationship with GE Capital.

The Herald noted the company will exercise a call option to acquire the 50% of shares in Wesfarmers Finance, the holding company for the Coles credit card joint venture, held by GE Capital.

To view the full Sydney Morning Herald report, click here.