Leveraging technology, data and predictive analytics, Rori Dismang develops and executes strategic marketing initiatives across Mitsubishi HC Capital America’s 13 industry divisions by establishing targeted marketing plans designed to enhance the company’s brand. Dismang focuses on developing and mentoring the marketing team for the North America division to support the larger organization and drive growth initiatives.

Prioritizing honesty, adaptability, communication and teamwork, Dismang is an empathetic leader, engaging in active listening and encouraging a culture of value and respect. Dismang says this approach allows people from across the organization to feel comfortable approaching her and to gain meaningful substance from the work relationships they foster.

As a mother of two, Dismang knows the importance of establishing a healthy work-life balance where employees feel comfortable and energized to perform at their best.

“I believe that open communication is critical to fostering a positive working environment and have been lucky to have great mentors and teammates that engrain that into everyday work,” Dismang says. “It is important that my work is both fulfilling and challenging. I am fortunate to be surrounded by a strong team at Mitsubishi HC Capital America, as well as a broad and diverse network. Above all, the desire to continue to learn and grow is paramount to success.

“One of the key qualities any leader can have is vision — the ability to see the big picture of where the organization or team is headed, what it’s capable of, and what it will take to get there. I see my path to leadership as establishing positioning, identifying target audiences and developing marketing plans with specific objectives across different channels and segments.”