Americorp Financial launched a new logo, brand and website designed to provide a fresh perspective for manufacturers needing a flexible commercial equipment financing program for their products.

For more than 30 years, Americorp Financial built its business around supporting the healthcare industry. As Americorp has expanded into emerging technology and additional equipment markets, the executive team determined the branding change would position the company for future success.

“Americorp continues to develop flexible financing for hospitals, pharmacies, physical therapy and rehabilitation centers as our bridge to budget and consumable/bundle programs fit today’s needs for the healthcare industry – and they transition very well to other equipment markets,” said Tom Dunigan, Americorp Financial president and CEO. “Our new website offers some strategies and resources for prospective vendors to build effective financing solutions specifically for their market and customers.”

The new website directs visitors on why they should offer equipment financing programs, ideas to incorporate into an Americorp financing program and an overview of some of the main equipment markets. The site also includes a blog which contains tips for including financing into sales strategies, along with the latest news on industry topics like the upcoming new lease accounting standards.

“We believe in sharing the multiple advantages of working with us – a full-service, independent commercial equipment financing provider – with our vendor partners,” Dunigan added. “Americorp truly is redefining how you offer customer finance solutions through customizable products, an experienced team of professionals for your sales, marketing and operations’ needs, and our focused approach for your equipment financing program to succeed.”