APPROVE Launches Mobile App to Help Equipment Sales Teams Offer Financing with Ease



APPROVE Payments launched APPROVE on the Move, a mobile app designed to let equipment sales professionals see up-to-the-minute information on pending financing applications for their customers from anywhere.

The APPROVE on the Move app is available for both Apple and Android platforms.  Customers can download APPROVE on the Move from the App Store or Google Play. The app is the latest tool APPROVE has rolled out to boost equipment sales by helping customers present embedded financing options at every point of influence along a buyer’s journey.

APPROVE functions as a built-in financing program that equipment manufacturers and distributors can use to provide their customers financing that can help them purchase equipment. This software-as-a-service solution uses advanced technology to match equipment finance applications with the ideal lending solutions from the platform’s curated network of lenders. The APPROVE on the Move app will help sales professionals stay on top of their customers’ applications. With the app, sales professionals can:

  • Get notifications about new applications, approvals, funding status and requests for information
  • Generate a financing application on the spot and share it via text, e-mail, QR code or web link
  • Calculate monthly financing costs to help potential customers better understand their buying power

“It’s like having an entire financing department at your disposal everywhere you go,” Robert Preville, CEO of APPROVE, said. “We believe strongly that a financing-forward approach to sales leads to more equipment sales, and we are constantly watching how our customers use APPROVE and building tech solutions that can help support their work.”

In addition to the mobile app, APPROVE recently launched a Chrome extension that allows equipment sellers to embed financing estimates and application links in sales quotes with just a few clicks. APPROVE also offers its clients a customer-facing financing application builder that allows customers to create their own custom financing quotes while browsing an equipment dealer’s website.

“We know from industry research that the vast majority of B2B equipment purchases are made with financing, yet very few equipment sellers proactively offer financing during the sales process,” Preville said. “We bring financing to the forefront of the buyer’s journey by embedding financing estimates linked to a digital application at every B2B point of sale. This new app is one more tool to help equipment suppliers and dealers keep track of those financing applications.”


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