Sudhir Amembal, CEO of Amembal & Halladay and an affiliate of Rinaldi Advisory Services, will instruct a one-day, interactive, virtual seminar entitled “Winning with Leasing” on May 30. The seminar is an extract from Amembal & Halladay’s flagship seminar attended by more than 35,000 equipment finance professionals, mostly from the U.S.

The event is geared toward newcomers, those in the front office, as well as management. Newcomers will gain insight into the world of leasing; sales and marketing personnel will be provided with practical knowledge, approaches and tools to win incremental transactions; and management will be able to explore sales strategies from those equipment finance companies that have outperformed.

Attendees will learn about the benefits of leasing, the tax and accounting impact on their customers, how best to understand varied customer motivations to lease, how to arrive at deal-clinching responses to commonly encountered objections, the significance of product differentiation, the attributes to outsmart competition and why only a few outperform.

“I want to assure that meaningful training is extremely affordable so that cost is not a barrier for companies seeking to train all their newcomers and their entire sales teams,” Amembal said. “Hence, we are offering this one-day virtual seminar at $175 per person. The price includes a workbook which will serve as a perpetual reference guide.”

Capacity will be limited for this virtual seminar. Contact Amembal to learn more and to register.